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Advertising Week 2017

Isobarista | 4th Oct 2017

We had it all covered at #AWNewYork

This year, we had two speakers representing Isobar covering two of the hottest industry topics: AI and emotion science.

Isobarista | 29th Sep 2017

Facing the Data and Technology Transparency Problem

Another strong theme at this year’s AWNY revolved around addressing the technology transparency problem.

Isobarista | 27th Sep 2017

Is it critical? Yes. Unequivocally, Yes.

The second day of Advertising Week had a lot of focus on diversity, inclusion, uniqueness and controversy.

Isobarista | 27th Sep 2017

Is the usage of data in advertising delighting or deterring consumers?

The value of data, how it is used, and how it is obtained by companies is a hot topic at this year’s AWNY.

Isobarista | 26th Sep 2017

The agency of the future, what does it really look like?

The evolving role of the advertising agency is a big theme at this year’s Advertising Week.

Isobarista | 26th Sep 2017

Slash Culture: The Continued Rise of the Millennial Consumer

Lessons learned from #AWNewYork.

Isobarista | 25th Sep 2017

Artificial Intelligence: The Reality, The Future, The Pros and The Cons

It only took a few hours at AWNY to recognize that AI is going to be the most talked about “buzz word."

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