Ideas

Rich in creativity, and an important source of daily inspiration

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Brace Yourselves: 2021 Will Change Everything about Digital Creative

| 7th Jan 2021

If 2020 was about brands trying to win a race to create the best digital experience possible, 2021 is about rethinking the digital experience completely.

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| 11th Aug 2020

It’s Time for Pivot Planning

Was it possible for a business to plan for and adapt to the COVID-19 pandemic?

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| 16th Dec 2020

Why Agencies Need to Be Maestros of Innovation

It’s time for the services industry to pivot. Again.

| 7th May 2021

Are You Ready for Social Audio?

In a Covid-19 era that has effectively quashed the spontaneous conversations that used to bloom in cubicle land, social audio apps have flourished.

| 4th May 2021

How and Why Streaming Services Are Embracing Purpose

After enjoying a year of explosive growth during the rise of the stay-at-home economy, streaming services are not just ramping up content but also embracing purpose, especially diversity and inclusion.

| 30th Apr 2021

2021: The Year of Brand Consistency, Efficiency and Agility

Dentsu's latest report uncovers insights from 200 global marketers who shared their priorities and their plans for the future.

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