Lightning Talk: How to Effectively Reach Your Audience

Lightning Talks are an opportunity for anyone in the office to give a 5-minute talk on any topic of their choice once a month. The format gives participants a chance to practice their presentation skills in a stress free setting and for the audience to learn from and about their colleagues.

The keys to effectively reaching an audience that is not directly invested in your topic can be summarized in 3 points:

1. First grab the audiences? attention.? You can do this by asking a question or introducing the topic in a way they can relate too.
2. Hold their attention by telling them about the structure of your content or what you are going to speak about in the next few minutes.
3. Break the content down to 2-3 points to keep it simple and drive the content home.

More News

| 16th Sep 2021

How Businesses Are Innovating for Good

Can being purpose-driven unlock innovation? You bet it can.

| 20th Jul 2021

Beats Tempo: The Story Behind the Award-Winning Work

We recently sat down with Matt St. Gelais, Executive Design Director, to get the inside scoop on Beats Tempo.

| 19th Jul 2021

Own Your First-Party Data!

First-party data. It’s a sexy topic in marketing right now—dominating the agenda of marketing conversations everywhere.