Roundarch Isobar included in Forrester report ?Digital Customer Experience Trends To Watch, 2013?

Ron Rogowski, with John Dalton, just published a piece for Forrester Research, Inc., that outlines the digital customer experiences trends to watch in 2013.? The NY Jets?Touch Screen Command Center that was design and developed by Roundarch Isobar?was cited as an excellent example of ?information visualization.?

 

?Roundarch Isobar built an app that helps New York Jets? ownership understand ? and react to ? real-time information about the game-day fan experience with a front-end application that?s as simple and engaging as it is informative. As companies make more data available to customers and employees via tools that track behaviors like spending trends in financial services, care tracking in health and wellness, and mobile phone usage, they?ll turn to interfaces that help users quickly drill into details that are not only presented but also?explained?by the interface.? (Forrester Research, Inc., Digital Customer Experience Trends To Watch, 2013, January 2013)

Visit Forrester to access the entire report?here.

More News

| 17th Apr 2019

Playtime is over when it comes to digital experiences

Is it too late for toy giants to win in digital?

| 16th Apr 2019

Brand equity gut check: A System 1 approach

Isobar Marketing Intelligence will be back at IIeX NA as Gold Sponsors, April 23-25 – this time in Austin, Texas

| 15th Apr 2019

Creating Single Page Applications in Adobe Experience Manager

Uncovering the opportunities of Single Page Applications in driving experience-led transformation through integration into AEM brand experiences.